How we work · The operating model

How Intelliture actually works.

Six productised offers, fixed fee, outcomes in the SOW, milestone payments tied to verification. The operating model is the moat.

The model

Productisation is the answer. Productisation is the discipline.

Intelliture is a productised AI services firm. Six offers. Six prices. Six durations. Each offer has a buyer profile, a published trigger event, a written scope, three measured outcomes, and a fixed fee. We don't invent custom SOWs to fit. We don't sell time-and-materials. We don't bundle managed services into engagement quotes.

The model is the answer to "why are you boutique-priced but Big-4-credentialled" — productisation is what makes the economics work, and the discipline is what makes the productisation hold up at the engagement level.

Five operating principles

The principles that say no before they say yes.

Strategy is what you say no to. These five principles exclude work we don't take on — even when the cheque would clear.

01 Productised, not bespoke. We sell six engagements. If your problem doesn't map to one of them, we either reshape the conversation or refer to a partner whose model is built for bespoke. Bespoke selling kills the price discipline and the speed.
02 Outcome-anchored, not activity-anchored. Every engagement has a measured outcome in the SOW with milestone payments tied to verification. We don't sell T&M, retained advisory hours, or unscoped strategic-partnership relationships.
03 Platform-anchored, not abstract. Our work starts with the platforms you already run — ServiceNow, AWS, Microsoft. We don't sell generic AI strategy unmoored from a specific platform decision. The platform anchor is what makes our outcomes verifiable.
04 Mid-market focused. We're built for 1,000–10,000-employee enterprises. Smaller buyers get a referral; larger buyers get a referral. Stretching kills the speed.
05 AI-specific, not general. We sell AI strategy and AI-platform delivery. Adjacent scope (cloud migration, data warehouse, general IT advisory) goes to delivery partners. Adjacent-scope creep kills the depth.
Commercial terms

How we contract. Plainly.

Fixed fee

Written before engagement starts. No T&M except under existing master agreements with ratified rate cards.

Milestone payments

Structured 40 / 30 / 30 — 40% on kickoff, 30% on midpoint milestone, 30% on outcome verification.

Outcome-contingent

The final 30% is outcome-contingent. If the SOW outcome is not delivered against the verification methodology written into the contract, you choose between a no-cost extension to remedy or hold-back forfeit.

Verification owner

Named in the SOW — typically your exec sponsor or operational owner. Not Intelliture.

Documentation

Insurance, compliance, and continuity documentation in proposal annex. Scale and Continuity Annex included for engagements ≥$300K.

For engagements ≥$300K and regulated FinServ

The Scale and Continuity Annex. What it names.

The most common procurement question on engagements at this scale is: "what's our exposure if your founder has a key-person event?" Fair question. Our Scale and Continuity Annex is included with every proposal at this size. It names:

  • Engagement team structure — founder oversight, named senior delivery lead per engagement, specialist resources from the Intelliture pool and certified-partner ecosystem.
  • Partner ecosystem — current designations and target designations (HPE, ServiceNow Specialist tier, AWS GenAI Competency target Year 1, Microsoft Solutions Partner target Q3–Q4).
  • Continuity protocol — backup leads within five business days for senior delivery lead unavailability; engagement continuation under Senior Delivery Lead authority for founder unavailability >2 weeks; partner-ecosystem replacement for engagement-critical specialists.
  • Insurance and compliance attestation — A$10M professional indemnity, cyber liability, and current SOC 2 Type II partner-of-record documentation.

Documentation is provided to every prospective customer at proposal stage. Reference customers are available on request under mutual-introduction protocol.

Either way

The conversation usually starts the same way.

The Index is the lower-friction yes — fifteen minutes, vendor-neutral, useful even if we never speak. The 30-minute call is the higher-intent yes for buyers who already know what they're solving for.